Writing a blog post is a form of art. An art that requires no less creativity and imagination than writing a short story, fairy tale or poem. But to be a successful blogger, you need to avoid some basic mistakes. In the following lines we are going to share these with you.
1. Avoid plagiarism when writing a blog post
Don’t plagiarize! You commit plagiarism by inserting content from someone else into your own text without the consent of the original author. Posts borrowed from other authors will not get you organic traffic.
Better focus to create something original, interesting and exciting. Original content will help you create your own identity on the Internet, making your blog article more and more popular. But for this you need to have time and patience.
2. Promotion of low-quality or unnecessary products
Never promote low quality and unnecessary stuff on your blog. Be careful with ads. Do not place more than 2, maximum 3 ads per page if using Google Adsense. Don’t expect to start monetizing your blog from day one. For this purpose, the traffic needs to increase. Choose products wisely.
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3. Ignoring targeted social media marketing
Focus on your niche when writing a blog post. In that regard, social media marketing is particularly important, as it helps you keep your audience engaged with your blog. Target your audience by creating Facebook and Twitter pages.
Consider creating YouTube and Telegram channels too. You need to make your blog more and more search engine friendly. Optimize pages for all devices and generate custom, keyword-rich permalinks.
4. Writing a blog post without preliminary research
In order to serve your loyal readers as good as possible, you need to make sure that your blog articles are accurate and truthful. They should also be free of grammatical errors, inappropriate punctuation, repetition, inaccurate links and references.
How do you collect dozens of relevant resources, process the information they contain, and then incorporate them into your blog posts? Wee, processing sources while writing a blog post is one of the most labor-intensive tasks. A good article requires thorough research of the topic and reference to already published data and opinions.
You need to build a system of how to find the right resources. When writing text, you can use content created by others in addition to your own knowledge. Note where you got information from. In the case of online text, the easiest way to cite sources is to use hyperlinks to the source itself.
Use quotation marks when quoting. It is not recommended to quote more than 250-300 characters at a time. Before you start looking for sources, you need to know exactly what you are going to research. Write down what the topic of your paper is and make it clear what you will explore in it. 3-5 keywords are enough as they reach the most important sources. Describe the essence with your own thoughts.
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5. Lack of focus and approach to readers
Show your readers that you know the answers to their questions and they will get them by reading your content. Provoke their emotions. Choose to write about topics that are not so popular and common. Show confidence and competence in the issues you are writing about. At the same time, be original – avoid clichés and banal phrases.
6. Failure to verify sources
Check the authenticity of the various sources you have used. If you doubt the veracity of any information, it is better to spare it for your readers than to mislead them. Or in the worst case – to harm them in some way. It is true that the Internet has everything. But it is also true that “Not everything that flies is eaten!…”
It is usually advisable to use information verified by 2-3 independent and reliable sources. Be especially careful with scientific articles. You must have in-depth knowledge of the topics you are writing about.
7. Non-filtering of information when writing a blog post
When you are done reading the collected resources and taking notes on the necessary information, you can work creatively based on the articles. When you have collected enough information, you can start sifting through it.
It’s exciting because you’ll harness your creativity. A large part of the information you have collected will surely have to be discarded. For the simple reason that articles on a certain topic usually repeat the almost same things, written differently.
Final thoughts
While writing a blog post and researching for it, you learn a lot of new things. At the same time, you are helpful to your readers. And what greater satisfaction than that?! Happy writing!
In the meantime, if you are looking for some help with your blog posts, we are here for you! Feel free to contact us and learn more about our blog post writing services. You can find more info at Sylably.com or on our official Facebook page.
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